BingAds: is the Name of a Offline Conversion used for Deduplication?

Christopher Parotat 1 Reputation point
2022-08-16T09:31:25.627+00:00

Hi,

in the documentation for Offline Conversion Records (Link) it is mentioned that "only the first offline conversion for a given MicrosoftClickId and ConversionTime will be counted.". Is that per OfflineConversionGoal or across all goals?

Example: a sale with a basket of two items should be tracked and each item has it's own OfflineConversionGoal, e.g. "Product1" and "Product2". Will both goals be counted if they are uploaded with the same msclkid and timestamp (but different conversion name) or do we have to use different timestamps so that one isn't considered to be a duplicate of the other?

Regards, Christopher

Microsoft Advertising API
Microsoft Advertising API
A Microsoft API that provides programmatic access to Microsoft Advertising to manage large campaigns or to integrate your marketing with other in-house systems.
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  1. Christopher Parotat 1 Reputation point
    2022-08-29T11:16:40.943+00:00

    Hi,

    we were able to run some experiments and it looks like that the ConversionName is actually considered when checking for duplicates. We uploaded conversions for the same user with the same timestamp but for different goals and all of those were counted individually.

    Regards, Christopher

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