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Note
Unless a style is explicitly set in the element properties, the default style is replaced with the email theme style.
Content blocks are pre-made pieces of content that you can insert into emails. They can contain text, images, links, buttons, and more – anything that can be used as content in an email. They also can include formatting and layout. When inserted, all of the content (including the layout, if present) contained within the content block becomes part of the email.
There are two types of content blocks:
Element content blocks: These content blocks include one or more elements (text, image, button, link, etc.) only, but no layout. Below is an example of an element content block that contains some text:
Because this type of content blocks only contain element(s), it doesn’t have its own layout and will take the shape of section or column that it's placed in. In the screenshot below, the same text content block from above has been inserted into three differently sized columns:
Section content blocks: These content blocks include one or more sections and therefore retain their layout. Sections can include any combination of elements such as text, image, button, link, etc. Here's an example:
Such a section will retain its layout when inserted into an email:
There are many benefits to using content blocks. Content blocks are versatile and can be used in many scenarios to drive efficiency, ease of use, and consistency while reducing common mistakes during content creation. Here are a few suggestions:
There are two ways to create content blocks: from the content block editor or from the email designer.
Using a content block is as simple as finding it in the list of available blocks and inserting it into the desired place in an email. First, open an email in the email designer, then select the content block tab in the canvas toolbar to see the list of available content blocks. You can also search content blocks by name or by tags. In the list, the lock icon shows you which content blocks are protected from editing.
Search: Find all content blocks that have "text" in their name:
Search: Find all content blocks that have the tag "Contoso":
A content block can be edited while it is in a Draft state. If it is in a Live (outbound marketing) or Ready to send (Customer Insights - Journeys) state, select Edit to place it in a Draft state so it can be edited.
Important
Updating a content block does not update any emails that are using that content block. Each time a content block is inserted into an email, that email gets a copy of the content block that is no longer connected or associated with the original content block.
Important
When a content block is updated (from Assets > Content blocks), check the Settings pane. It will show all emails and templates that use the content block to alert you which emails and templates will need to be updated.
A content block can be “protected.” When such a content block is inserted into an email, its content (and layout, if present) can't be changed.
To make a content block protected or unprotected, set the Protected attribute in its settings. New content blocks are set as protected by default.
Events
Power BI DataViz World Championships
14 Feb, 16 - 31 Mar, 16
With 4 chances to enter, you could win a conference package and make it to the LIVE Grand Finale in Las Vegas
Learn moreTraining
Module
Manage assets and content settings in Dynamics 365 Customer Insights - Journeys - Training
Learn about managing assets, keywords, content blocks, and content settings in Dynamics 365 Customer Insights - Journeys. This module applies to outbound marketing features only.