Bing for Mobile Goes HTML5
Today, we’re excited to announce the next step in the evolution of Bing for Mobile, with the release of the new Bing for Mobile app for iPhone and Android (coming soon to more devices). Today’s update uses HTML5 to blend the mobile browse experience with the app experience so you get a consistent and fast mobile search experience whether you’re using m.bing.com from your browser or the Bing app.
Rather than tightly binding functions into a mobile client, we want to embrace the drive towards exposing our functions via an HTML5 experience. In order for search to advance, engines need to be able to call functions that are currently ‘hiding’ in apps so we can better help people get done what they are trying to get done. Using HTML5, our goal is to build a mobile experience that leverages the unique capabilities of the different platforms including camera support and voice search, while making the functions the apps can provide consistent across the platforms and – in the future – callable by engines to help people get from searching to doing.
Check out this video where Andy and Stefan talk about this transition to an HTML5 mobile experience: