Marketing plastic

Well, looks like everybody's favorite couple Barbie and Ken are no longer an item after 43 years. Well, this is the 21st century, so I guess with 40% of first marriages ending in a divorce this should not be too surprising.

Also, it looks like Barbie is now dating a new guy named River! And she's getting him an MP3 player for Valentine's day. I hope it plays WMA's. Pretty weird to see Barbie blogging about a new guy though after all of these years with Ken. I hope he's taking it well.

But - regardless of whether or not it was a smart move to split the couple up - it did get them numerous headlines and as they say, there's no such thing as bad PR.

Which is a perfect segue into my announcement: J# and C# are dating! If anybody would like to do a story on this, please contact Waggener-Edstrom.