AFR : Baring it all on the company blog

article by Fiona Smith about Corporate Blogging
has been published in the AFR today.

Unfortunately, I can't point to an online version, but since the audience
isn't existing bloggers and people who are online, I guess it's not a bad

I'm going to have to get a copy to stick into the old "Frank Arrigo Scrap
Book". And then in years to come I can look back and share the story with my
grand children, who will think I am a crazy old coot reminising about the
good old days when stuff was printed on paper (what's that they will say). Oh I
am rambling already....

[ Currently Playing : Unique Is My
Dove - Matisyahu - Youth (03:24) ]