Closing the Event Loop...
Now, we've made it even easier to track it. The data from our partner-led events is uploaded into Siebel and when your TPAM talks w/you, s/he can ask about specific companies and opportunities.
It took a while, but here's the data we've got for our events in Mid-Atlantic since Labor Day
- 1295 unique activities/leads we're tracking
- 388 identified opportunities worth $2,294,457 in pipeline
- 40 closed deals worth $283k! (an average of $7,090 per)
Huge? No. But it's a start...and you know who's going to get the attention, love and $/resources...the partners who are responsible for #2.
As I say to every partner....
I will NEVER forget that you are in the services business. But you have to REMEMBER that we are in the licensing business. If you do that, you'll be fine.