WSJ on Craigslist

File under "Goliath interviews David, Remains Incredulous."

Saturday's Wall Street Journal has anĀ interview with Craigslist CEO Jim Buckmaster. Brian Carney, the interviewer, seems distinctly ill-at-ease with the notion that Craigslist isn't terribly interested in maximizing revenue.

From the interview: "If Craigslist does what its users ask of it, and Craigslist doesn't need or seem to want all the ad revenue it declines to collect, maybe we, as end-users, should ask them to post some banner ads and give us the money instead."

Is leaving money on the table really such an affront?