PricingModel Value Set - Campaign Management

Defines the pricing model for an ad group.

Syntax

<xs:simpleType name="PricingModel" xmlns:xs="http://www.w3.org/2001/XMLSchema">
  <xs:restriction base="xs:string">
    <xs:enumeration value="Cpc" />
    <xs:enumeration value="Cpm" />
  </xs:restriction>
</xs:simpleType>

Values

Value Description
Cpc The pricing model is cost-per-click (CPC).
Cpm The pricing model is cost per thousand-impressions (CPM).

Available for members of the CPM pilot program.

Requirements

Service: CampaignManagementService.svc v11
Namespace: https://bingads.microsoft.com/CampaignManagement/v11

Used By

AdGroup