Attribute insights for driving predictive scoring model clarity

Important

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Enabled for Public preview Early access General availability
Admins, makers, marketers, or analysts, automatically - - Apr 1, 2021

Business value

The predictive scoring attribute insights model uses customer data to determine which attributes are influential toward providing an accurate predictive score for leads and opportunities. Customers currently aren't able to understand how each of the selected values for these attributes contributes toward the score. This feature allows admin users to look into the attributes and the available values to understand which are harmers or improvers, and to what degree they do so. This drives clarity into what the model is doing and trust in the model outcomes.

Feature details

You can edit fields through the Edit fields page in the predictive scoring model Attribute Insights pane.

See also

View attribute insights (docs)