Market Insights alerts - track topics that matter to you
(This topic is pre-release documentation and is subject to change.)
Market Insights alerts are a free offering from Dynamics 365 Market Insights. They are your eyes and ears on the web for a product, brand, or company you want to follow. In a couple of minutes, you can catch up on the most important news related to your topics via a daily or weekly email. Learn more about creating and managing your alerts.
Market Insights alerts aim at helping business professionals stay ahead of the game on topics related to their work in a quick and easy way. The alerts are designed specifically for business leaders and employees in Sales, Marketing, Customer Service, or Finance departments.
- Monitor what your customers are saying, searching, and feeling about your brand, product, company, or your competitors.
- Know what your competitors are doing. For example, you can learn about product launches, pricing changes, hiring updates, etc.
- Track what’s happening in the industry and if there are product trends, new entrants to the market, or rumors of M&As, etc.
- Keep an eye on major events that are important to your business like conferences, trade shows, or specific product launches.
Key benefits for Market Insights alerts
We are just getting started and will keep catering to the specific needs of a professional on-the-go to make them productive and well-informed.
Advanced understanding of business topics
The service recognizes top products, brands and companies so you can be assured that if you want to follow the operating system "Microsoft Windows", you only see results for the software and not windows (the ones in a building) in general. We even let you manually customize the topic further to your specifications to help you stay focused on what matters most for your business.
We apply data science and machine learning to your topic, finding articles with the best keyword matches, the highest number of views, and the most recent publication dates. By filtering out much of the noise, we're able to give you a clearer picture of the news that are important to your business. If there was nothing worthy of your attention that day/week, we won't fill your inbox with unimportant articles to save you time.
Content relevant for business professionals
In addition, we try to bring you content that is more relevant for business professionals like mergers, acquisitions, product launches/sunsets, customer issues etc. As our service evolves, we will continue making improvements and love to hear your feedback. Simply use the Send Feedback link in the alert email to share your thoughts and ideas.
Insights from online activity
We go beyond what's in the news about your topic to give you actionable information that can help with your job. We derive insights from people’s activity on the web and searches on the web to bring you what's trending related to your topic before it even makes it to the news. Or, you can see how some news/event impacted consumer behavior online.
Features tailored to business professionals (coming soon)
Simple things like enabling users to combine alerts about all their competitors into one email can be a huge time saver for business professionals. Allowing them to choose a delivery time lets them receive our alert for their daily commute, for example. Sharing with your professional network on LinkedIn can help you build your brand around a topic you are following. We will also cover more sources like forums and blogs that are important to you.