Create and manage bookmarks
This article applies to the Microsoft Search in Bing admin portal. We’re moving the portal to the Microsoft 365 admin center, and then the Microsoft Search in Bing portal will be removed. We recommend that you use the Microsoft 365 admin center to get started. Overview of Microsoft Search.
Bookmarks help you promote the best possible results for your user's work-related queries. The more bookmarks you publish, the more value and benefit you add for users.
Add individual bookmarks.
Review and add suggested bookmarks that address common searches.
Leverage users' queries and existing Best Bet results to create suggested bookmarks.
Create bookmarks in a .csv file and bulk import them.
Add business apps to your bookmarks.
Use the bookmark status, filtering tools, and bulk export/import tools to find and update bookmark content, including title, keywords, and URLs.
In the Admin portal, you can view bookmarks by their current status:
Published bookmarks appear in Bing search results when an authorized user searches for a keyword.
If a bookmark isn't ready to publish, save it as a draft. Draft bookmarks will not appear on Bing.
Scheduled bookmarks are automatically published on a future date.
Expired bookmarks were automatically removed from published content based on their expiration dates.
Suggested bookmarks are based on feedback from users. You may also see default suggestions from Microsoft.