Audiences let you segment your user base based on a set of properties and send them targeted notifications. These properties can be of two types:
- App Version - Country - Mobile Carrier - Language - Device Model - OEM (Original Equipment Manufacturer) - API Level - Screen Size
These properties are custom key-value pairs defined by the developer. This will allow you to segment your user based on properties of your app specific. An example of custom property is:
You can set these custom properties by using our SDK methods for each platform:
From the audiences tab, select the necessary conditions to create your segment (both custom and device properties), and save your segment. You can later on use this segment when sending a notification. Another way to create an audience, is when selecting the Audience as a target in the send notification flow.