View search usage reports

If you're a SharePoint admin in your organization, you're probably asked questions about search usage, such as:

  • What are the top queries on my site per day or per month?

  • How many search queries are users performing on average?

  • Which queries are getting low clicks as they're simply not showing up in any results?

  • How often are query rules firing and how often are people clicking promoted results?

This article describes how you can use search reports in the SharePoint admin center to find answers to these questions.

To view a report

  1. Sign in to https://admin.microsoft.com as a global or SharePoint admin. (If you see a message that you don't have permission to access the page, you don't have Office 365 administrator permissions in your organization.)

    Note

    If you have Office 365 Germany, sign in at https://portal.office.de. If you have Office 365 operated by 21Vianet (China), sign in at https://login.partner.microsoftonline.cn/. Then select the Admin tile to open the admin center.

  2. In the left pane, under Admin centers, select SharePoint. (You might need to select Show all to see the list of admin centers.) If the classic SharePoint admin center appears, select Open it now at the top of the page to open the new SharePoint admin center.

  3. In the left pane, select Classic features.

  4. Under Search, select Open.

  5. Choose View Usage Reports.

  6. Click a link on the page to retrieve a report. The report opens in an Excel spreadsheet or in another program that you can find online.

Overview of search reports

Report Description
Number of Queries
This report shows the number of search queries performed. Use this report to identify search query volume trends and to determine times of high and low search activity.
Top Queries by Day
This report shows the most popular search queries. Use this report to understand what types of information visitors are seeking.
Top Queries by Month
This report shows the most popular search queries. Use this report to understand what types of information visitors are seeking.
Abandoned Queries by Day
This report shows popular search queries that received low click-through. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
Abandoned Queries by Month
This report shows popular search queries that received low click-through. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
No Result Queries by Day
This report shows popular search queries that returned no results. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
No Result Queries by Month
This report shows popular search queries that returned no results. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
Query Rule Usage by Day
This report shows how often query rules trigger, how many dictionary terms they use, and how often users click their promoted results. Use this report to see how useful your query rules and promoted results are to users.
Query Rule Usage by Month
This report shows how often query rules trigger, how many dictionary terms they use, and how often users click their promoted results. Use this report to see how useful your query rules and promoted results are to users.

See also

Office 365 Reports in the Admin Center - SharePoint site usage

Office 365 Reports in the Admin Center - SharePoint activity