External images can be on a report server in native mode or SharePoint integrated mode, or on any other Web site. When you include external images in your report, you must verify that the image exists and that the report reader has permissions to access the image. For more information, see Images (Report Builder and SSRS).
You can create and modify paginated report definition (.rdl) files in Report Builder and in Report Designer in SQL Server Data Tools. Each authoring environment provides different ways to create, open, and save reports and related items.
To add an external image
In report design view, on the Insert tab, click Image.
On the design surface, click and then drag a box to the desired size of the image.
On the General tab of the Image Properties dialog box, type a name in the Name text box or accept the default.
(Optional) In the Tooltip text box, type text to display when the user hovers over the image in a report rendered for HTML.
In Select the image source, select External.
For an image on a report server in native mode, type a relative path to the image in the Use this image box—for example, ../images/image1.jpg.
For an image on a report server in SharePoint integrated mode, or any other Web site, type a full URL to the image in the Use this image box—for example, http://<SharePointservername>/<site>/Documents/images/image1.jpg.
For more information, see Specifying Paths to External Items (Report Builder and SSRS).
(Optional) Click Size, Visibility, Action, or Border to set additional properties for the image report item.