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如何使用业务结果模板How to use the business outcome template

业务成果概述中所述,可能很难弥补业务和技术谈话之间的差距。As discussed in the business outcomes overview, it can be difficult to bridge the gap between business and technical conversations. 此简单模板旨在帮助团队统一捕获在以后开发客户转换旅程策略时要使用的业务成果。This simple template is designed to help teams uniformly capture business outcomes to be used later in the development of customer transformation journey strategies.

下载 业务结果模板 ,开始集思广益和跟踪业务结果。Download the business outcome template to begin brainstorming and tracking business outcomes. 继续阅读以了解如何使用模板。Continue reading to learn how to use the template. 查看 业务成果部分 ,了解有关可能出现在执行官对话中的潜在业务成果的建议。Review the business outcomes section for ideas on potential business outcomes that could come up in executive conversations.

使用业务结果模板Use the business outcome template

在此模板中,业务结果侧重于三个主题:In this template, business outcomes focus on three topics:

  • 与利益干系人或业务决策者进行协调。Aligning to stakeholders or business decision makers.
  • 了解业务驱动程序和目标。Understanding business drivers and objectives.
  • 将结果映射到特定的解决方案和技术功能。Mapping outcomes to specific solutions and technical capability.

业务成果以与利益干系人为房子的内部进行可视化,而不是通过业务成果,而是通过技术功能 图1:通过技术功能,以业务成果为公司提供的业务成果。Business outcomes visualized as a house with stakeholders, over business outcomes, over technical capabilities Figure 1: Business outcomes visualized as a house with stakeholders, over business outcomes, over technical capabilities.

业务成果模板侧重于简化的对话,可以快速地吸引利益干系人,而不会深入了解技术解决方案。The business outcome template focuses on simplified conversations that can quickly engage stakeholders without getting too deep into the technical solution. 通过快速了解关键绩效指标并将其与对利益干系人非常重要的业务驱动因素 (Kpi) 和业务驱动因素相关,你的团队可以在深入了解实现细节之前考虑高级方法和转换。By rapidly understanding and aligning the key performance indicators (KPIs) and business drivers that are important to stakeholders, your team can think about high-level approaches and transformations before diving into the implementation details.

可在电子表格的 "示例结果" 选项卡上找到一个示例,如下所示。An example can be found on the "example outcome" tab of the spreadsheet, as shown below. 若要跟踪多个结果,请将它们添加到 "集合结果" 选项卡中。To track multiple outcomes, add them to the "collective outcomes" tab.

业务结果模板的示例 图2:业务结果模板的示例。Example of a business outcome template Figure 2: Example of a business outcome template.

此模板为何相关?Why is this template relevant?

发现是企业体系结构的基本原则。Discovery is a fundamental tenet of enterprise architecture. 如果发现仅限于技术发现,解决方案可能会错过许多机会来改善业务。If discovery is limited to technical discovery, the solution is likely to miss many opportunities to improve the business. 企业架构师、解决方案架构师和其他技术上相投的领导者可以通过使用此模板来掌握发现流程。Enterprise architects, solution architects, and other technically minded leaders can master the discovery process by using this template. 在有效的发现过程中,这些领导者在领先转变旅程之前,请考虑业务结果的五个关键方面,如下图所示:In effective discovery processes, these leaders consider five key aspects of the business outcome before leading a transformation journey, as shown in the following image:

发现中重点关注的五个领域:利益干系人、结果、驱动程序、Kpi 和功能 图3:发现中重点关注的五个领域:利益干系人、结果、驱动程序、kpi 和功能。Five areas of focus in discovery: stakeholders, outcomes, drivers, KPIs, and capabilities Figure 3: Five areas of focus in discovery: stakeholders, outcomes, drivers, KPIs, and capabilities.

利益干系人: 组织中谁有可能看到特定业务结果中的最大价值?Stakeholders: Who in the organization is likely to see the greatest value in a specific business outcome? 谁最有可能支持此转换,尤其是在什么时候会遇到困难或耗时的情况?Who is most likely to support this transformation, especially when things get tough or time consuming? 谁对此转换的成功有最大的利益?Who has the greatest stake in the success of this transformation? 此人是潜在的利益干系人。This person is a potential stakeholder.

业务成果: 业务成果是在特定度量值支持的业务绩效中简洁、定义且可观察的结果或更改。Business outcomes: A business outcome is a concise, defined, and observable result or change in business performance, supported by a specific measure. 利益干系人要如何更改业务?How does the stakeholder want to change the business? 业务将受到怎样的影响?How will the business be affected? 此转换的值是什么?What is the value of this transformation?

业务驱动因素: 业务驱动因素可捕获当前的挑战,使公司无法实现所需的结果。Business drivers: Business drivers capture the current challenge that's preventing the company from achieving desired outcomes. 他们还可以通过适当的解决方案来捕获业务可以资本化的新机会。They can also capture new opportunities that the business can capitalize on with the right solution. 您如何描述当前的挑战或业务的未来状态?How would you describe the current challenges or future state of the business? 要更改哪些业务功能以满足所需的结果?What business functions would be changing to meet the desired outcomes?

Kpi: 如何测量此更改?KPIs: How will this change be measured? 企业如何了解其是否成功?How does the business know whether they are successful? 此 KPI 的观察频率如何?How frequently will this KPI be observed? 了解每个 KPI 有助于实现增量更改和试验。Understanding each KPI helps enable incremental change and experimentation.

功能: 在定义任何转换旅程时,技术功能将如何加速业务结果的实现?Capabilities: When you define any transformation journey, how will technical capabilities accelerate realization of the business outcome? 转换中必须包含哪些应用程序才能实现业务目标?What applications must be included in the transformation to achieve business objectives? 如何确定不同的应用程序或工作负荷的优先级以提供功能?How do various applications or workloads get prioritized to deliver on capabilities? 如何扩展或重建解决方案的各个部分以满足每个结果?How do parts of the solution need to be expanded or rearchitected to meet each of the outcomes? 是否可以重新排列 (或时间线) 的执行方法,以确定影响最大的业务成果的优先级?Can execution approaches (or timelines) be rearranged to prioritize high-impact business outcomes?

后续步骤Next steps

了解如何将技术工作调整为有意义的学习指标。Learn to align your technical efforts to meaningful learning metrics.