應用程式螢幕擷取畫面、影像及預告片App screenshots, images, and trailers

完善設計的影像是您在Microsoft Store中向潛在客戶呈現您的應用程式的主要方式。Well-designed images are one of the main ways for you to represent your app to potential customers in the Store.

您可以提供螢幕擷取畫面標誌 、結尾和其他要包含在應用程式商店清單中的藝術資產。You can provide screenshots, logos, trailers, and other art assets to include in your app's Store listing. 有些是必要的,有些則是選擇性的(雖然為了最佳的Microsoft Store顯示效果,包含一些選擇性影像是重要的)。Some of these are required, and some are optional (although some of the optional images are important to include for the best Store display).

應用程式提交程序中,您會在Microsoft Store清單步驟中提供這些美工圖案資產。During the app submission process, you provide these art assets in the Store listings step. 請注意,根據客戶的作業系統和其他因素而定,在Microsoft Store中使用的影像以及顯示影像的方式可能有所差異。Note that the images which are used in the Store, and the way that they appear, may vary depending on the customer's operating system and other factors.

此存放區也可以使用您應用程式的圖示,以及您在應用程式套件中包含的其他映射。The Store may also use your app's icon and other images that you include in your app's package. 在您提交應用程式之前,執行 Windows 應用程式認證套件,以判斷您是否缺少任何必要影像。Run the Windows App Certification Kit to determine if you're missing any required images before you submit your app. 如需這些映射的指引和建議,請參閱應用程式圖示和標誌For guidance and recommendations about these images, see App icons and logos.

[螢幕擷取畫面]Screenshots

螢幕擷取畫面是客戶可在您應用程式的 Store 清單中看見的應用程式影像。Screenshots are images of your app that are displayed to your customers in your app's Store listing.

您可以選擇提供您應用程式支援的不同裝置系列的螢幕擷取畫面,如此一來,當客戶在該類型裝置上檢視您應用程式的 Store 清單時,就會出現適當的螢幕擷取畫面。You have the option to provide screenshots for the different device families that your app supports so that the appropriate screenshots will appear when a customer views your app's Store listing on that type of device.

您的提交程序只需要一個螢幕擷取畫面 (適用於任何裝置系列),但是您可以提供數個螢幕擷取畫面;最多 9 個桌面螢幕擷取畫面,以及其他裝置系列最多 8 個螢幕擷取畫面。Only one screenshot (for any device family) is required for your submission, though you can provide several; up to 9 desktop screenshots and up to 8 screenshots for the other device families. 我們建議您針對應用程式所支援的每個裝置系列提供至少四個螢幕擷取畫面,如此人們就可查看應用程式在其裝置類型上如何顯示。We suggest providing at least four screenshots for each device family that your app supports so that people can see how the app will look on their device type. (不包含您應用程式不支援裝置系列的螢幕擷取畫面)。請注意,也會針對 Surface Hub 裝置顯示桌面螢幕擷取畫面。(Do not include screenshots for device families that your app does not support.) Note that Desktop screenshots will also be shown to customers on Surface Hub devices.

注意

Microsoft Visual Studio 提供可協助您擷取螢幕擷取畫面的工具Microsoft Visual Studio provides a tool to help you capture screenshots.

每個螢幕擷取畫面都必須是橫向或直向的 .png 檔案,而且檔案大小不能超過 50 MB。Each screenshot must be a .png file in either landscape or portrait orientation, and the file size can't be larger than 50 MB.

大小需求是根據裝置系列而有所不同:The size requirements vary depending on the device family:

  • 桌上型電腦︰1366 x 768 像素或更高。Desktop: 1366 x 768 pixels or larger. 支援 4K 影像 (3840 x 2160)。Supports 4K images (3840 x 2160). (也會顯示給 Surface Hub 裝置上的客戶)。(Will also be shown to customers on Surface Hub devices.)
  • 行動裝置:影像必須是下列其中一個格式:1080 x 1920、1920 x 1080、768 x 1280、1280 x 768、720 x 1280、1280 x 720、800 x 480 或 480 x 800 像素。Mobile: Images must be one of the following: 1080 x 1920, 1920 x 1080, 768 x 1280, 1280 x 768, 720 x 1280, 1280 x 720, 800 x 480, or 480 x 800 pixels.
  • Xbox:3480 x 2160 像素或更小。Xbox: 3480 x 2160 pixels or smaller. 支援 4K 影像 (3840 x 2160)。Supports 4K images (3840 x 2160).
  • 全像攝影:1268 x 720 像素或更高。Holographic: 1268 x 720 pixels or larger. 支援 4K 影像 (3840 x 2160)。Supports 4K images (3840 x 2160).

為獲得最佳顯示效果,建立螢幕擷取畫面時務必記住下列指導方針:For the best display, keep the following guidelines in mind when creating your screenshots:

  • 將重要的視覺效果和文字保持在影像頂端 3/4。Keep critical visuals and text in the top 3/4 of the image. 文字重疊可能會出現在底部 1/4。Text overlays may appear on the bottom 1/4.
  • 不要加入其他的標誌、圖示或行銷訊息到螢幕擷取畫面中。Don’t add additional logos, icons, or marketing messages to your screenshots.
  • 不要使用非常淺或非常深的色彩,或高對比的線條,否則可能會干擾文字重疊的易讀性。Don’t use extremely light or dark colors or highly-contrasting stripes that may interfere with readability of text overlays.

您也可以提供描述每個螢幕擷取畫面的簡短標題 (不超過 200 個字元)。You can also provide a short caption that describes each screenshot in 200 characters or less.

提示

螢幕擷取畫面會依序顯示在您的清單中。Screenshots are displayed in your listing in order. 上傳螢幕擷取畫面之後,您可以進行拖放將它們重新排列。After you upload your screenshots, you can drag and drop them to reorder them.

請注意,如果您為多種語言建立Microsoft Store清單,則對於每個語言您都會有一個 [Microsoft Store清單] 頁面。Note that if you create Store listings for multiple languages, you'll have a Store listing page for each one. 您必須針對每種語言個別上傳影像 (即使您使用相同影像),並提供每種語言使用的標題。You'll need to upload images for each language separately (even if you are using the same images), and provide captions to use for each language. (如果您有許多語言的商店清單,您可能會發現您可以藉由匯出清單資料並離線工作,更輕鬆地更新它們)。(If you have Store listings in a lot of languages, you may find it easier to update them by exporting your listing data and working offline.)

Microsoft Store標誌。Store logos

您可以上傳 Microsoft Store 標誌,為 Microsoft Store 增添自訂的顯示效果。You can upload Store logos to create a more customized display in the Store. 我們建議您提供這些影像,為您的應用程式支援的所有裝置與 OS 版本上提供最佳的 Store 清單顯示。We recommend that you provide these images so that your Store listing appears optimally on all of the devices and OS versions that your app supports. 請注意,如果您的應用程式可用於 Xbox 客戶,則需要其中一些影像。Note that if your app is available to customers on Xbox, some of these images are required.

您可以提供 .png 檔案的影像 (不可大於 50 MB),這些影像應遵循下列指導方針。You can provide these images as .png files (no greater than 50 MB), each of which should follow the guidelines below.

9:16 海報美工圖案 (720 x 1080 或 1440 x 2160 像素)9:16 Poster art (720 x 1080 or 1440 x 2160 pixels)

這是用於 Windows 10 和 Xbox 裝置客戶的主要標誌影像,因此我們強烈建議提供這個影像以確保正確顯示。This is used as the main logo image for customers on Windows 10 and Xbox devices, so we strongly recommend providing this image to ensure proper display. 您的清單若未包含,則可能看起來不好,而且不會與客戶在流覽商店時看到的其他清單一致。Your listing may not look good if you don't include it, and won't be consistent with other listings that customers see while browsing the Store. 此影像也會用於搜尋結果或編輯精選集錦。This image may also be used in search results or in editorially-curated collections.

此影像應包含您的應用程式名稱,而且影像上的任何文字都應符合可存取易讀需求 (4.51 對比率)。This image should include your app’s name, and any text on the image should meet accessible readability requirements (4.51 contrast ratio). 請注意,文字重疊會出現此影像的下方四分之一處,因此請不要在此處加入文字或重要圖案。Note that text overlays may appear on the bottom quarter of this image, so make sure you don't include text or key imagery there.

注意

如果您的應用程式要提供給 Xbox 上的客戶,此影像為必要且必須包含產品的標題。If your app is available to customers on Xbox, this image is required and must include the product's title. 標題必須顯示在影像的上方四分之三處,因為文字重疊可能會出現在影像的下方四分之一處。The title must appear in the top three-quarters of the image, since text overlays may appear on the bottom quarter of the image.

1:1 方塊美工圖案 (1080 x 1080 或 2160 x 2160 像素)1:1 box art (1080 x 1080 or 2160 x 2160 pixels)

此影像會出現在 Windows 10 (包括 Xbox) 的 Microsoft Store 頁面,而如果您未提供 9:16 海報美工圖案,此影像也會做為您的主要標誌。This image may appear in various Store pages for Windows 10 (including Xbox), and if you don't provide the 9:16 Poster art image it will be used as your main logo. 這個影像也應該包含您應用程式的名稱。This image should also include your app’s name. 文字重疊會出現此影像的下方四分之一處,因此請不要在此處加入文字或重要圖案。Text overlays may appear on the bottom quarter of this image, so don't include text or key imagery there. 請務必在這個影像中加入您應用程式的名稱。Be sure to include your app’s name in this image.

注意

如果您的應用程式要提供給 Xbox 上的客戶,此影像為必要且必須包含產品的標題。If your app is available to customers on Xbox, this image is required and must include the product's title. 標題必須顯示在影像的上方四分之三處,因為文字重疊可能會出現在影像的下方四分之一處。The title must appear in the top three-quarters of the image, since text overlays may appear on the bottom quarter of the image.

1:1 應用程式磚圖示 (300 x 300 像素)1:1 App tile icon (300 x 300 pixels)

必須要有此影像,才能在 Windows Phone 8.1 與較舊版本上正確顯示。This image is required for proper display on Windows Phone 8.1 and earlier. 如果您先前發佈的應用程式支援 Windows Phone 8.1 或更早版本,且您未提供此映射,則這些客戶會在您的應用程式清單中看到空白圖示。If your previously-published app supports Windows Phone 8.1 or earlier, and you don't provide this image, those customers will see a blank icon with your app's listing. (這也適用于 Windows 10 上的客戶,如果您的應用程式只有以 Windows Phone 8.1 或更早版本為目標的套件)。(This also applies to customers on Windows 10 if your app only has packages targeting Windows Phone 8.1 or earlier.)

如果您的提交包含 UWP 套件,您就不需要提供此影像(除非您核取 [適用于 Windows 10 和 Xbox 上的客戶] 的方塊,否則會顯示已上傳的標誌影像,而不是 [我的套件] 中的影像,如下一節所述)。If your submission only includes UWP packages, you don’t need to provide this image (unless you check the box for For customers on Windows 10 and Xbox, display uploaded logo images instead of the images from my packages, as described in the next section).

只在商店中顯示上傳的標誌影像Display only uploaded logo images in the Store

當您向 Windows 10 (包括 Xbox)上的客戶顯示您的清單時,可以選擇防止存放區使用應用程式套件中的標誌影像,並改為讓商店只使用您上傳的影像。You have the option to prevent the Store from using the logo images in your app's packages when displaying your listing to customers on Windows 10 (including Xbox), and instead have the Store use only images that you upload. 如此您更能為 Windows 10 (包含 Xbox) 的客戶,在整個 Microsoft Store 中掌控各種不同顯示的應用程式外觀。This gives you more control over your app’s appearance in various displays throughout the Store for customers on Windows 10 (including Xbox). (如果您先前發佈的應用程式支援較舊的 OS 版本,這些客戶可能還是會看到來自您套件的映射)。(If your previously-published app supports earlier OS versions, those customers may still see images from your packages.)

若要讓商店僅使用您上傳的映射(適用于 Windows 10 上的客戶,包括 Xbox),而不使用套件中的任何影像,請核取 [適用于 windows 10 和 Xbox 上的客戶] 的方塊,顯示上傳的標誌影像,而不是 [我的套件] 中的影像To have the Store use only the images you upload (for customers on Windows 10, including Xbox), and not use any images from your packages, check the box that says For customers on Windows 10 and Xbox, display uploaded logo images instead of the images from my packages.

勾選此方塊時,就會出現稱為 [Store 顯示影像] 的新區段。When you check this box, a new section called Store display images appears. 在這裡,您可以上傳3個影像,包括1:1 應用程式磚圖示(300 x 300 圖元) 大小(如果核取此方塊,則提供該影像的欄位將會移入本節)。Here, you can upload 3 images, including the 1:1 app tile icon (300 x 300 pixels) size (if you check the box, the field to provide that image will move into this section). 如果您使用此選項,建議您三種影像大小都提供:300 x 300、150 x 150 及 71 x 71 像素。We recommend providing all three image sizes if you use this option: 300 x 300, 150 x 150, and 71 x 71 pixels. 不過,只需要 300 x 300 大小。However, only the 300 x 300 size is required.

尾端和其他資產Trailers and additional assets

此區段讓您提供圖稿,幫助您更有效率地在 Microsoft Store 中顯示產品。This section lets you provide artwork to help display your product more effectively in the Store. 我們建議您提供這些影像,建立更具吸引力的 Store 清單。We recommend providing these images to create a more inviting Store listing.

提示

如果您想要在商店清單中包含影片尾端,特別建議使用16:9 超級主圖藝術影像。如果您未包含它,您的尾端不會出現在清單的頂端。The 16:9 Super hero art image is especially recommended if you plan to include video trailers in your Store listing; if you don't include it, your trailers won't appear at the top of your listing.

預告片Trailers

預告片是短片,讓客戶能夠看見產品的實際使用情形,幫助他們更了解產品。Trailers are short videos that give customers a way to see your product in action, so they can get a better understanding of what it’s like. 它們會顯示在您應用程式的商店清單頂端(只要您包含16:9 超級主圖的藝術影像)。They are shown at the top of your app's Store listing (as long as you include a 16:9 Super hero art image).

預告片是以平滑串流編碼,會根據可用的頻寬和 CPU 資源對用戶端提供即時的視訊串流品質。Trailers are encoded with Smooth Streaming, which adapts the quality of a video stream delivered to clients in real time based on their available bandwidth and CPU resources.

注意

預告片只在 Windows 10 版本 1607 或更新版本 (包括 Xbox) 上對客戶顯示。Trailers are only shown to customers on Windows 10, version 1607 or later (which includes Xbox).

上傳預告片Upload trailers

您最多可以新增 15 支預告片至 Store 清單。You can add up to 15 trailers to your Store listing. 每支預告片務必符合下列全部的需求Be sure they meet all of the requirements listed below.

對於您提供的每支預告片,您必須上傳視訊檔案 (.mp4 或 .mov)、縮圖影像和標題。For each trailer you provide, you must upload a video file (.mp4 or .mov), a thumbnail image, and a title.

重要

使用尾端時,您也必須提供16:9 的 [超級主圖藝術影像] 區段,才能讓您的尾端顯示在商店清單的頂端。When using trailers, you must also provide a 16:9 Super hero art image section in order for your trailers to appear at the top of your Store listing. 在您的預告片播放完畢後,會顯示此影像。This image will appear after your trailers have finished playing.

依照這些建議讓您的預告片生效:Follow these recommendations to make your trailers effective:

  • 預告片應品質良好且符合最短長度 (建議 60 秒以內或小於 2 GB)。Trailers should be of good quality and minimal length (60 seconds or less and less than 2 GB recommended).
  • 針對每支預告片使用不同的縮圖,讓客戶了解其獨特性。Use a different thumbnail for each trailer so that customers know they are unique.
  • 由於某些 Microsoft Store 配置可能會稍微裁剪預告片的頂端和底部,因此務必確定重要資訊出現在畫面的正中央。Because some Store layouts may slightly crop the top and bottom of your trailer, make sure key info appears in the center of the screen.
  • 畫面播放速率和解析度應該符合來源材料。Frame rate and resolution should match the source material. 例如,以 720p60 拍攝的內容應經過編碼,並以 720p60 上傳。For example, content shot at 720p60 should be encoded and uploaded at 720p60.

另外也須遵循下列需求。You must also follow the requirements listed below.

若要在清單中新增尾端:To add trailers to your listing:

  1. 在指定的方塊中上傳預告片 [視訊檔案]。Upload your trailer video file in the indicated box. 下拉式方塊也會顯示,方便您重複使用已上傳的預告片 (可能是其他語言的Microsoft Store清單)。A drop-down box is also shown in case you want to reuse a trailer you have alread uploaded (perhaps for a Store listing in a different language).
  2. 上傳預告片之後,您將需要上傳與它搭配的 [縮圖影像]。After you have uploaded the trailer, you'll need to upload a thumbnail image to go along with it. 這必須是 1920 x 1080 像素的 .png 檔案,通常是取自預告片的靜態影像。This must be a .png file that is 1920 x 1080 pixels, and is typically a still image taken from the trailer.
  3. 按一下鉛筆圖示新增預告片的 [標題] (255 個字元以內)。Click the pencil icon to add a title for your trailer (255 characters or fewer).
  4. 如果您想要新增更多預告片至清單中,按一下 [新增預告片] 並重複上列步驟。If you want to add more trailers to the listing, click Add trailer and repeat the steps listed above.

提示

如果您已建立多種語言的 Microsoft Store 清單,您可以選取 [從現有預告片中選擇] 以重複使用已上傳的預告片。If you have created Store listings in multiple languages, you can select Choose from existing trailers to reuse the trailers you've already uploaded. 您不需要為每一種語個別上傳預告片。You don't have to upload them individually for each language.

若要從清單中移除預告片,請按一下其檔案名稱旁的 [X]To remove a trailer from a listing, click the X next to its file name. 您可以選擇是否要將它從目前正在使用的商店清單中移除,或從所有產品的商店清單中移除(以每種語言)。You can choose whether to remove it from only the current Store listing in which you are working, or to remove it from all of your product's Store listings (in every language).

預告片需求Trailer requirements

提供預告片時,務必遵循下列需求:When providing your trailers, be sure to follow these requirements:

  • 視訊格式必須是 MOV 或 MP4。The video format must be MOV or MP4. 如果您要上傳4K 影片,則只支援 [有]。If you're uploading 4K video, only MP4 is supported.
  • 視訊長度不應超過 60 秒。The video duration shouldn't exceed 60 seconds.
  • 預告片的檔案大小不應超過 2 GB。The file size of the trailer shouldn't exceed 2 GB.
  • 視訊解析度必須是 1920 x 1080 像素或 3840 x 2160 像素。The video resolution must be either 1920 x 1080 pixels or 3840 x 2160 pixels.
  • 縮圖必須是解析度為 1920 x 1080 像素或 3840 x 2160 像素的 PNG 檔案。The thumbnail must be a PNG file with a resolution of either 1920 x 1080 pixels or 3840 x 2160 pixels.
  • 標題不可超過 255 個字元。The title can’t exceed 255 characters.
  • 不要在您的預告片中包含年齡分級。Do not include age ratings in your trailers.

警告

需要在您的尾端中包含年齡分級的例外狀況,會套用至 [產品] 頁面上所顯示之Microsoft Store中的尾端。The exception to the requirement to include age ratings in your trailers applies only to trailers in the Microsoft Store that are shown on the product page. 在合作夥伴中心外張貼的任何結尾,不適合在 Microsoft Store 的產品頁面上單獨顯示,必須根據適當的評等授權單位指導方針,在必要時顯示內嵌的評等資訊。Any trailer posted outside of Partner Center, that is not intended for display exclusively on the Microsoft Store's product page must display embedded rating information, where required, in accordance with the appropriate rating authority’s guidelines.

就像 Store 清單頁面上的其他欄位一樣,預告片必須通過認證,才能發行至 Microsoft Store。Like the other fields on the Store listing page, trailers must pass certification before you can publish them to the Microsoft Store. 確定您的預告片遵循 Microsoft Store 原則Be sure your trailers comply with the Microsoft Store Policies.

根據檔案類型,可能有其他需求。There are additional requirements depending on the type of file.

MOVMOV

影片Video 音效Audio
  • 1080p ProRes (HQ,適用的話)1080p ProRes (HQ where appropriate)
  • 原生畫面播放速率;慣用 29.97 FPSNative framerate; 29.97 FPS preferred
  • 須為立體聲Stereo required
  • 建議音訊等級:-16 LKFS/LUFSRecommended Audio Level: -16 LKFS/LUFS

MP4MP4

影片Video 音效Audio
  • 編解碼器: h.264 (AVC1)Codec: H.264 (AVC1)
  • 漸進式掃描 (無交錯)Progressive scan (no interlacing)
  • 高調明確High Profile
  • 2 個連續 B 畫面格2 consecutive B frames
  • 封閉式 GOP。Closed GOP. 一半畫面播放速率的 GOPGOP of half the frame rate
  • CABACCABAC
  • 每秒 50 MB50 MB/s
  • 色彩空間︰4.2.0Color Space: 4.2.0
  • 轉碼器:AAC-LCCodec: AAC-LC
  • 通道:立體聲或環繞音效Channels: Stereo or surround sound
  • 取樣率︰48 KHzSample rate: 48 KHz
  • 音訊位元速率︰立體聲為每秒 384 KB,環繞音效為每秒 512 KBAudio Bitrate: 384 KB/s for Stereo, 512 KB/s for surround sound

警告

對於以 AVC1 以外的編解碼器編碼的檔案,客戶可能不會聽到音訊。Customers may not hear audio for MP4 files encoded with codecs other than AVC1.

如為 H.264 夾層檔案,我們的建議如下:For H.264 Mezzanine files, we recommend the following:

  • 容器:MP4Container: MP4
  • 無編輯清單 (否則可能喪失 AV 同步)No Edit Lists (or you might lose AV sync)
  • 檔案前面 Moov atom (快速開始)moov atom at the front of the file (Fast Start)

Windows 10 和 Xbox 影像 (16:9 超級主角美工圖案)Windows 10 and Xbox image (16:9 Super hero art)

windows 10 和 Xbox 映射一節中, 16:9 的超級主圖美工(1920 x 1080 或 3840 x 2160 圖元) 影像用於所有 Windows 10 裝置類型(包括 Xbox)上的 Microsoft Store 中的各種版面配置。In the Windows 10 and Xbox image section, the 16:9 Super hero art (1920 x 1080 or 3840 x 2160 pixels) image is used in various layouts in the Microsoft Store on all Windows 10 device types (including Xbox). 我們建議您提供此影像,無論您的應用程式是以哪個作業系統版本或裝置類型為目標。We recommend providing this image, regardless of which OS versions or device types your app targets.

如果您的清單包含預告影片需要這個影像以正確顯示。This image is required for proper display if your listing includes video trailers. 對於 Windows 10 1607 版或更新版本 (包括 Xbox) 的客戶,它做為您的 Store 清單頂端的主要影像 (或在任何預告片播放完畢之後出現)。For customers on Windows 10, version 1607 or later (which includes Xbox), it is used as the main image on the top of your Store listing (or appears after any trailers finish playing). 它也可能在整個 Microsoft Store 的促銷配置中用於展示您的應用程式。It may also be used to feature your app in promotional layouts throughout the Store. 請注意,此影像不能包含產品的標題或其他文字。Note that this image must not include the product's title or other text.

以下提供一些您在設計影像時應記住的秘訣:Here are some tips to keep in mind when designing this image:

  • 影像必須是 .png 且是 1920 x 1080 像素或 3840 x 2160 像素。The image must be a .png that is either 1920 x 1080 pixels or 3840 x 2160 pixels.
  • 選取與應用程式相關的動態影像,以促進辨識和區分。Select a dynamic image that relates to the app to drive recognition and differentiation. 避免使用圖庫影像或通用視覺效果。Avoid stock photography or generic visuals.
  • 不要在影像中包含文字。Don't include text in the image.
  • 避免在影像的底部三分之一處放置關鍵視覺元素 (因為在某些版面配置中,我們可能會在這個部分套用漸層)。Avoid placing key visual elements in the bottom third of the image (since in some layouts we may apply a gradient over that portion).
  • 將最重要的詳細資料放置在影像中心 (因為在某些版面配置中,我們可能會裁剪映像)。Place the most important details in the center of the image (since in some layouts we may crop the image).
  • 將空白空間縮至最小。Minimize empty space.
  • 避免顯示您的應用程式 UI,而且請勿使用任何裝置特定的圖像。Avoid showing your app's UI, and do not use any device-specific imagery.
  • 避免政治性和國家/地區的佈景主題、旗標或宗教象徵。Avoid political and national themes, flags, or religious symbols.
  • 請勿包含敏感性手勢、裸露、賭博、貨幣、藥品、菸草或酒類的影像。Don't include images of insensitive gestures, nudity, gambling, currency, drugs, tobacco, or alcohol.
  • 請勿使用武器指向觀看者或過度暴力和血腥。Don't use weapons pointing at the viewer or excessive violence and gore.

提供此影像可讓我們考慮將您的應用程式納入精選促銷商機,但不保證一定會展示您的應用程式。While providing this image allows us to consider your app for featured promotional opportunities, it does not guarantee that your app will be featured. 如需詳細資訊,請參閱讓您的應用程式更容易宣傳See Making your app easy to promote for more information.

Xbox 影像Xbox images

如果您將應用程式發行至 Xbox,則需要這些影像以便正確顯示。These images are required for proper display if you publish your app to Xbox.

您可以上傳 3 種不同的大小:There are 3 different sizes that you can upload:

  • 品牌主要美工圖案,584 x 800 像素︰必須包含產品的標題。Branded key art, 584 x 800 pixels: Must include the product’s title. 此影像上需要有商標列。A Branding Bar is required on this image. 請將標題和所有重要圖像放在影像的上方四分之三處,因為底部四分之一處可能會出現重疊。Keep the title and all key imagery in the top three-quarters of the image, as an overlay may appear over the bottom quarter.
  • 主角美工圖案,1920 x 1080 像素︰必須包含產品的標題。Titled hero art, 1920 x 1080 pixels: Must include the product’s title. 請將標題和所有重要圖像放在影像的上方四分之三處,因為底部四分之一處可能會出現重疊。Keep the title and all key imagery in the top three-quarters of the image, as an overlay may appear over the bottom quarter.
  • 精選促銷正方形美工圖案,1080 x 1080 像素不能包括產品的標題。Featured Promotional Square art, 1080 x 1080 pixels: Must not include the product’s title.

注意

為確保 Xbox 上的最佳顯示,您必須也在Microsoft Store標誌 區段中提供 9:16(720 x 1080 或 1440 x 2160 像素) 影像。For the best display on Xbox, you must also provide a 9:16 (720 x 1080 or 1440 x 2160 pixels) image in the Store logos section.

全像影像Holographic image

如果您的應用程式支援全像攝影裝置系列,才會使用 2:1 (2400 x 1200) 影像。The 2:1 (2400 x 1200) image is only used if your app supports the Holographic device family. 如果支援,我們建議提供此影像。If it does, we recommend providing this image.

僅適用於 Windows 8.x 和/或 Windows Phone 8.x 的影像Images only for Windows 8.x and/or Windows Phone 8.x

如果您先前提交的應用程式支援舊版作業系統(Windows 8.x 和/或 Windows Phone 8.x),必須提供這些映射,才能讓我們考慮將您的應用程式納入促銷配置中(但他們並不保證您的應用程式將會有任何功能)。If your previously-submitted app supports earlier OS versions (Windows 8.x and/or Windows Phone 8.x), these images must be provided in order for us to consider featuring your app in promotional layouts (though they don't guarantee that your app will be featured). 如果您的應用程式不支援這些較舊的 OS 版本,請略過本節。If your app does not support these earlier OS versions, skip this section. (本節先前稱為「選用宣傳影像」。)(This section was formerly called Optional promotional images.)

若是 Windows Phone 8.1 和較舊版本,有兩種影像大小可用於促銷配置:1000 x 800 像素 (5:4)358 x 358 像素 (1:1)For Windows Phone 8.1 and earlier, two image sizes can be used in promotional layouts: 1000 x 800 pixels (5:4) and 358 x 358 pixels (1:1). 如果您的應用程式在 Windows Phone 8.1 或更早版本上執行,建議您提供這兩種大小的影像。If your app runs on Windows Phone 8.1 or earlier, we recommend providing images in both of these sizes.

提示

請務必在Microsoft Store標誌區段中提供 300 x 300 應用程式磚圖示,針對任何支援 Windows Phone 8.1 或較舊版本的任何提交。Be sure to provide a 300 x 300 app tile icon image in the Store logos section for any submission that supports Windows Phone 8.1 or earlier. 這樣可確保您的應用程式在Microsoft Store中不會顯示空白圖示。This will ensure that your app does not appear in the Store with a blank icon.

若是 Windows 8.1 和較舊版本,某些促銷配置可能使用 414 x 180 像素大小的影像。For Windows 8.1 and earlier, some promotional layouts may use an image in the 414 x 180 pixel size. 如果您的應用程式是在 Windows 8.1 或更早版本上執行,建議您提供此大小的影像。If your app runs on Windows 8.1 or earlier, we recommend providing an image in this size.