Manage playbook templates

Applies to Dynamics 365 for Customer Engagement apps version 9.x

Playbooks provide users with guidance on recurring tasks in which consistent actions are expected. Playbooks can also contain best practices based on scenarios that have worked in similar situations before.

Create a playbook template

  1. Make sure you have Playbook administrator role or equivalent permissions.

  2. Select the site map Site Map icon icon, select More options more options icon, and then select App Settings.

  3. Select Playbook Templates.

  4. In the Playbook Template form, provide the following details, and then select Save:

    • Category. Select the category for which you want to create the playbook template. Think of the category as an event or an issue that you want to address.

    • Name. Enter a descriptive name for the template.

    • Track progress. Select whether to track the progress of the playbook by creating the activities under a playbook; those activities are in turn linked to the record type that the playbook applies to.

      For example, consider a situation where you have a template created for an opportunity. If you set Track Progress to Yes, all playbook activities are created under the playbook that is launched from the opportunity record (following the hierarchy Opportunity record > Playbook record > Activities).

      If you set Track Progress to No, the playbook activities are created directly under the opportunity record (following the hierarchy Opportunity record > Activities).

    • Estimated duration (days). Enter the estimated duration in days to indicate the time it might take to complete the playbook template once launched.

      information section on playbook template form

  5. In the Select record types that this playbook applies to section, the Available box lists all the entities that are enabled for using playbooks. Select and move the record types to which the current playbook template applies into the Selected box.

    The playbook capability is currently enabled only on Lead, Quote, Opportunity, Order, Invoice, Account, and Contact record types. As a playbook manager, when you create a playbook template, you can select which entity that playbook applies to.

    section to select record types the playbook applies to

  6. In the Playbook Activities section, select Add Activity, and then select the activity you want to create.

    add playbook activity

    For example, if the playbook is defined for an event in which a decision maker leaves the organization while working with a sales person, you can create a phone call record to make a call to the new decision maker, and schedule an appointment.

  7. In the Quick create form of the activity, provide the following information, and then select Save:

    • Subject. Enter a short description of the activity's objective.

    • Description. Enter additional information to describe the playbook activity.

    • Relative due date (days). Enter the number of days in which the activity is due. The starting point for the number of days is the launch date of the playbook. This field is available only for task and phone-call activities.

    • Relative due time (hours). Enter the time the activity is due.

    • Relative start date (days). Enter the number of days in which the activity must start. This date is relative to when the playbook is launched.

    • Relative start time. Enter the time of day the activity must start.

    • Relative end date (days). Enter the number of days by which the activity must end. This date is relative to when the playbook is launched.

    • Relative end time. Enter the time of day the activity must end.

    • Duration. If you’re creating a task or a phone call, select the duration for the task or phone call activity.

    • Priority. Select the priority of the activity.

      quick create form for phone call activity

  8. In the lower-right corner, select Save.


    After the playbook activity is created, you can associate documents related to the activity so that your sales reps can refer to these documents while working on the playbook activity. More information: Associate documents with playbook activity

Publish a playbook template

You must publish a playbook to make it available for your users.

To publish a playbook:

  1. In the list of playbook template records, select the playbook template you want to publish.

  2. On the command bar, select Publish.


  • Open the playbook template, and on the command bar, select Publish.


The playbook template you’re trying to publish must have the following:

  • At least one playbook activity added.
  • At least one record type to which the playbook template applies.


If you want to make changes to a published playbook template, on the command bar, select Revise.

See also

Associate documents with playbook activities
Enforce best practices with playbooks
Define playbook categories