Make More Money in SMB: New Cash Back Offers!

There's no better time to help your customers Get Modern!  At the Australian Partner Conference we announced some upcoming cash back offers which are now live through until the end of September:

$25 for Microsoft Windows 8 Pro Upgrade
$25 for Microsoft Office Standard 2013
$75 for Microsoft Office Professional Plus 2013
Eligible License Types: Open License (Open L), Open Value License (Open V), Open Value Subscription (OVS) and Open License with Software Assurance (Open L&SA). A minimum number of 10 and a maximum number of 50 licenses per Eligible Customer.

$100 Windows Server 2012 Standard + at least 10 CALs
$350 Windows Server 2012 Datacenter + at least 10 CALs
Eligible License Types: Open License (Open L) and Open License with Software Assurance (Open L&SA).  A maximum number of 5 licenses of Windows Server Standard/Datacenter with 10 CALs or more per Eligible Customer.

Only 1 claim per Eligible Product per Eligible Customer per Eligible Reseller. Subject to a AUD$5,000 cap on the payout per Eligible Customer.

More info and full terms and conditions are here,

The Microsoft Powerup portal ( should be a standard part of your sales cycle for Open License deals.  Enter your opportunities here early in the sales cycle to ensure eligibility for Cash Back, Get Modern bundles and Get Modern discounts of up to 5%.  Sharing the information and having it approved with us early ensures you're able to present a competitive proposal to your customer.  It also enables Microsoft Partner Account Managers, Distribution Account Manager and even myself to review opportunities and lend assistance.  If you leave it until placing the order to share the customer details (all Open License orders must be placed with end user details) then you might be disappointed to find out they're not an eligible Microsoft SMB customer!

CASHBACK EXAMPLE:  You've got a current customer with 20 PCs, between 1 and 3 years old, running Windows XP (downgraded from Windows 7 Pro OEM licenses) and a mix of Office 2003 and Office 2007.  Utilising Open Value Subscription, you could upgrade all 20 PCs to Windows 8 Pro (or Win8 Enterprise if you choose, as it's a Software Assurance benefit) and Office Pro Plus for around $7000 ERP 1st year upfront cost.  In this, you could receive a 2.5% discount (additional margin or pass on to customer for competitive deal) plus $2000 cashback!  A deal which might usually yield a single digit margin on software becomes a deal with around 30% margin on software.

- Use cash back to subsidise service fees to your customers to help win more deals.
- Split cash back with your sales people as a great short term incentive.  e.g. They sell 20 Office Pro licenses, they get $750 bonus (total cashback $1500)
- Depending on the amount of cashback you accrue, use all or part of it to fund an event or marketing campaign you otherwise may not have run, to generate even more sales.

For more discussion and to stay more closely connected, join over 500 of your peers in our Microsoft Small Business Specialist Partner Community - Australia group on LinkedIn: