XRM: Interesting session for ISV’s


Overview of the possibilities of Dynamics xRM

xRM (Anything Relationship Management) is the natural evolution of CRM (Customer Relationship Management). In today’s dynamic business environment companies demand the ability to manage anything (X=anything), not simply relationships with customers.
Microsoft CRM sits on the .NET platform and because of that, it is much more than a traditional CRM product. Instead, a better way to think of Microsoft CRM is as a rapid development application with out of the box CRM functionality, capable of instantly leveraging the .NET platform, and a vast array of Microsoft applications.

Target Audience: Business & Technical Decision Makers

Date: November 26—Afternoon

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