TechEd 2013-Richard Seroter Presents on Patterns of Cloud Integration

imageTechEd 2013 is right around the corner – with TechEd North America starting June 3rd 2013 and TechEd Europe beginning on June 25 2013. The Architecture track will be at both locations, so we’re hoping to see Cloud and Datacenter Solutions Hubyou at one or more of our sessions. We plan to give away some books, tell a few jokes, and generally make it a great experience for all of you who attend the Architecture Track presentations.

Today I want to introduce you to one of our star speakers. His name is Richard Seroter. Richard is a Product Manager for cloud computing provider Tier 3, a Microsoft MVP, blogger, author, trainer and frequent public speaker. He has spent the majority of his career working with organizations as they planned and implemented their enterprise software solutions. Richard worked first for two global IT consulting firms where he gained exposed to a diverse range of industries, technologies, and business challenges.


Then, Richard joined Microsoft as a SOA/BPM technology specialist where his sole objective was to educate and collaborate with customers as they considered, designed, and built application integration solutions. He then accepted a job at biotechnology leader Amgen where he designed a wide range of global systems before becoming the lead architect of the R&D division. Richard now works at Tier 3 as a Product Manager where he contributes to product strategy and development while actively collaborating with the cloud computing community.

Richard is the author or contributor to three recent books: “Applied Architecture Patterns on the Microsoft Platform” (Packt Publishing, 2010) which discusses where to use which Microsoft platform technology; “SOA Patterns with BizTalk Server 2009″ (Packt Publishing, 2009) which takes a look at how to apply good SOA principles to a wide variety of BizTalk scenarios; “Microsoft BizTalk 2010: Line of Business Systems Integration” (Packt Publishing, 2011) in which he wrote chapters explaining integration strategies for Windows Azure, and Dynamics CRM 2011.

Richard maintains a semi-popular blog at that recounts his exploits, pitfalls, and musings with enterprise software. You can follow him on Twitter at, read his regular contributions to at, and find his Pluralsight training courses at

imagePatterns of Cloud Integration (ATC B220)

Presenter: Richard Seroter

Duration: 75 mins

Level: 200

Format: Breakout Session

The cloud has introduced new scenarios for "cloud to ground" and "cloud to cloud" integration between systems.  In this session, we look at the patterns and tools available to integrate applications, data, identity, and networks between these environments. Platforms like the Windows Azure Service Bus make it simple to share application data and business logic, while the Windows Azure Virtual Network can make your cloud services appear as local services. Active Directory Federation Services (AD FS) and Windows Azure Active Directory make true identity federation possible. This session includes demonstrations of these key technologies while sharing good practices for integrating at cloud scale.



Tom Shinder
Principal Knowledge Engineer, SCD iX Solutions Group
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