Customer Experience: The Future of Usability - Dec 3, Sydney

Customer Experience - The future of usability - ad graphic

A number of usability industry luminaries, plus me, are speaking on an AIMIA panel entitled "Customer Experience: The Future of Usability" in Sydney on Dec 3. I plan to talk about emerging pressures on user-centred-design: faster design, design by everyone etc.

  • How can user experience professionals support the design of great customer experiences by everyone, not just by user experience people?
  • While user experience professionals continue to lobby for more time and resources, the time available for user experience design is actually shrinking.
  • How can we adapt to the phenomenon of beta-ism: 'release first then refine the user experience later'?

All the speakers are really experienced with these issues, I'm looking forward to the discussion part at the end of the panel most.