Get Paid with the Microsoft Dynamics Lead Referral Program


J.J. Antequino


As Microsoft Partners, many of you are familiar with selling our core solutions, but you may have run across a few instances where your customers were looking for a CRM or ERP solution.  You were aware that Microsoft did have some solutions, but you did not have any expertise in them.  Did you know that if you had referred this deal through Microsoft to a Dynamics Partner that you would have been eligible for a referral fee?!

About the Microsoft Dynamics Lead Referral Program

If your expertise does not extend to selling Microsoft Dynamics solutions—or solutions in a particular Microsoft Dynamics expertise area, industry, or geography—you can pass leads for those opportunities to Microsoft. If the lead referral becomes an opportunity that results in a transaction, you earn a referral fee of five percent of the amount Microsoft invoices—and show your customers that you are looking after their best interests.

How It Works

After receiving your leads, Microsoft distributes those leads to Microsoft Dynamics partners with the appropriate expertise based on their profiles. Learn how to submit and track the status of your Microsoft Dynamics lead referrals. View a presentation outlining the program, along with step-by-step screen shots of the lead referral submission process.

How to Become Eligible for Referral Fees

To be eligible for fees, your organization must meet the following conditions:

  • Enroll in the Microsoft Partner Network.
  • Sign the Microsoft Dynamics Lead Referral agreement.
  • Submit relevant, high-quality, new lead information (before a transaction takes place). The opportunity must be new and not known to Microsoft when you submit it.
  • Be the first one to submit the referral. If more than one submission is received for the same opportunity, the first eligible submission gets priority for the referral fee.

For much more information on how this program works, head on over to: