Customer Insights integration

Important

Some of the functionality described in these release notes has not been released. Delivery timelines may change and projected functionality may not be released (see Microsoft policy). Learn more: What's new and planned

Enabled for Public preview General availability Early Access
End users, automatically October 2019 Yes

Feature details

The new Customer Insights app for Dynamics 365 applies artificial intelligence to analyze rich pools of customer data collected from across other apps like Dynamics 365 for Sales, Service, and Marketing. Its standard functionality generates powerful analytical displays for each contact, which makes the information easy to understand and use. The integrated solution can:

  • Push marketing interactions to the Customer Insights data lake to produce a complete 360° view for each contact.
  • Apply data cleansing, enrichment, and fuzzy matching.
  • Use segments created by Customer Insights to target customer journeys in Dynamics 365 for Marketing.