Elevate the shopping experience

Microsoft Cloud for Retail helps you improve the shopping experience for customers both in-store and online. Create personalized e-commerce experiences, optimize your advertising, enhance customer service, increase multichannel engagement, and automate store processes.

Intelligent stores

Maximize sales by optimizing in-store customer and product signals. With Dynamics 365 Connected Spaces (Preview), you can:

  • Monitor store traffic
  • Manage queues
  • Determine the effectiveness of displays
  • Send and receive alerts (Teams, Email, SMS) with Power Automate

Dynamics 365 Connected Spaces (Preview)

Harness the power of vision models to improve operations and generate real-time business insights. Microsoft Dynamics 365 Connected Spaces Preview brings together computer vision and AI to help transform the retail store experience. By utilizing data from video cameras, Dynamics 365 Connected Spaces delivers real-time actionable recommendations that can make retail store operations more efficient and improve customer experiences.

More information: Dynamics 365 Connected Spaces (Preview)

Unified commerce

Increase engagement and drive conversations across channels with Dynamics 365 Commerce, Azure Cognitive Search, and Microsoft Clarity.

Dynamics 365 Commerce

Enable customers and partners to buy whenever, wherever and through whatever channel they choose. Dynamics 365 Commerce provides the agility, flexibility, and scalability needed to drive successful business outcomes across the buyer’s journey.

More information Dynamics 365 Commerce

Improve the quality of search results by prioritizing context and relatedness in terms to prioritize the best matches. Azure Cognitive Search gives developers the infrastructure, APIs, and tools for building a rich search experience over private, heterogeneous content in web, mobile, and enterprise applications.

More information: Azure Cognitive Search

Real-time personalization

Enable real-time personalized recommendations and relevant product search to tailor your e-commerce experience to your customers.

Intelligent Recommendations

Drive better engagement, conversion, revenue, and customer satisfaction with personalized recommendations and insights. Intelligent Recommendations help you:

  • Significantly improve catalog navigation and item discovery.
  • Create upsell and cross-sell opportunities.
  • Improve shoppers' experiences and product usability.

You can provide these scenarios with Intelligent Recommendations:

  • Personalized recommendations for end users: Includes a list of unique content for a specific user based on their consumer habits and interactions. Businesses can recommend products, articles, videos, and more.
  • Real-time and session-based recommendations for both known and unknown users: Each customer journey, including new customers, can now have unique recommendations.
  • Similar items: Based on a variety of signals (user interactions such as clicks, purchases, and views) or metadata (such as images or text). Intelligent Recommendations can recommend visually similar items in a catalog (for example, floral-patterned shirts) or show similar wine based on the description and taste notes.
  • Basket completion: Shows complementary items for users based on what is already in their carts.
  • Trending lists: With user interactions and catalog metadata, you can add algorithmically generated charts such as New, Trending, and Most Popular. These lists can highlight key items on general landing pages or home pages.

More information: Intelligent Recommendations

Azure Cognitive Search

Improve the quality of search results by prioritizing context and relatedness in terms to prioritize the best matches. Azure Cognitive Search gives developers the infrastructure, APIs, and tools for building a rich search experience over private, heterogeneous content in web, mobile, and enterprise applications.

More information: Azure Cognitive Search

Dynamics 365 Marketing

Dynamics 365 Marketing elevates customer experiences, allowing you to orchestrate personalized journeys across all touchpoints to strengthen relationships and earn loyalty. The Dynamics 365 Marketing app works seamlessly with Dynamics 365 Sales, Dynamics 365 Customer Insights, Microsoft Teams, and other products and allows you to make faster and better decisions using the power of data and AI.

More information: Dynamics 365 Marketing

Digital advertising solutions

Drive growth, acquire new customers, and increase long term value. Use advertising tools to maximize campaign performance across shoppers' buying journeys.

Microsoft Advertising

Connect with your customers through meaningful, one-to-one brand experiences without compromising trust. With Microsoft Advertising, you can create and manage advertising campaigns, measure campaign performance, and track online advertising budget and spend. And you can evaluate your ad keyword performance and develop insights for optimizing your campaigns

More information: Microsoft Advertising help

Seamless customer service

Utilize intelligent and automated customer service tools. Simplify your customer service experience with virtual agents and optimized call center operations. Increase engagement and conversion across online, in-store, and social channels.

Dynamics 365 Commerce

Enable customers and partners to buy whenever, wherever and through whatever channel they choose. Dynamics 365 Commerce provides the agility, flexibility, and scalability needed to drive successful business outcomes across the buyer’s journey.

More information Dynamics 365 Commerce

Omnichannel for Customer Service

Omnichannel for Customer Service is a robust application that extends the power of Dynamics 365 Customer Service to enable organizations to instantly connect and engage with their customers via channels such as Live Chat and SMS.

Omnichannel for Customer Service also provides a modern, customizable, high-productivity app that allows agents to engage with customers across different channels. The application offers contextual customer identification, real-time notification, integrated communication, and agent productivity tools like KB integration, search, and case creation to ensure agents are effective.

More information: Omnichannel for Customer Service

Power Virtual Agents

Power Virtual Agents lets you create powerful chatbots that can answer questions from visitors to your website or service. These virtual agents can also contextually and seamlessly transfer conversation to live agents.

More information: Power Virtual Agents