About the Bing API

The Bing API enables you to embed a flexible and powerful search engine as a custom search component in your sites and applications. The new version includes:

  • HTTP endpoints that can provide results in either XML or JSON media formats

  • Enhanced support for SOAP

  • The ability to monetize your applications with advertisements

  • A fully OpenSearch compliant RSS interface that offers access to many of the API’s information sources

Both the HTTP endpoints and the OpenSearch RSS interface are new in this version. With the addition of these interfaces and enhanced SOAP support, you are now able to choose the style of access and presentation most appropriate for your application.