Category and subcategory table

Listing your app in the right category and subcategory helps customers find your app and understand more about it.

You must choose the category that best describes your app. You can optionally choose a subcategory, if available. If you're not sure which category or subcategory to use, or you can't find one that seems to be an exact fit, choose the one that you think customers are most likely to look at when trying to find apps like yours.

If you choose Games for your category, you are required to select at least one subcategory (also called genre for games). You can choose as many genres as are appropriate for your game. Note that in order to publish a game to customers on Xbox, you must enable the Xbox Live Creators Program or go through the concept approval process).

Important

If you publish the app in the Games category, you won't be able to pick a different category in a new submission; it must be continue to be published in the Games category (although you can change the genre selections in a new submission). Likewise, you can't choose the Games category when updating an app that you previously published in a different category.

For apps which are not games, you must choose one category, and can optionally choose from any subcategories that are available. You can't select more than one subcategory for apps which are not in the Games category. Only some categories have subcategories, and you can only use a subcategory if it belongs to the category you selected.

To change the category or subcategory of an app that's already in the Store (except for changing from Games to another category or vice versa), create a new submission and select the new category or subcategory.

Categories and subcategories

The Microsoft Store organizes apps into the following categories and subcategories.

Category Subcategory
Books + reference E-reader
Fiction
Nonfiction
Reference
Business Accounting + finance
Collaboration
CRM
Data + analytics
File management
Inventory + logistics
Legal + HR
Project management
Remote desktop
Sales + marketing
Time + expenses
Developer tools Database
Design tools
Development kits
Networking
Reference + training
Servers
Utilities
Web hosting
Education Books + reference
Early learning
Instructional tools
Language
Study aids
Entertainment (None)
Food + dining (None)
Games Action + adventure
Card + board
Casino
Classics
Educational
Family + kids
Fighting
Multi-Player Online Battle Arena
Music
Other
Platformer
Puzzle + trivia
Racing + flying
Role playing
Shooter
Simulation
Sports
Strategy
Tools
Word
Government + politics (None)
Health + fitness (None)
Kids + family Books + reference
Entertainment
Hobbies + toys
Sports + activities
Travel
Lifestyle Automotive
DIY
Home + garden
Relationships
Special interest
Style + fashion
Medical (None)
Multimedia design Illustration + graphic design
Music production
Photo + video production
Music (None)
Navigation + maps (None)
News + weather News
Weather
Personal finance Banking + investments
Budgeting + taxes
Personalization Ringtones + sounds
Themes
Wallpaper + lock screens
Photo + video (None)
Productivity (None)
Security PC protection
Personal security
Shopping (None)
Social (None)
Sports (None)
Travel City guides
Hotels
Utilities + tools Backup + manage
File managers

Note

Some of the categories and subcategories used in the Store for customers on Windows 8.x and Windows Phone 8.x and earlier may appear differently than the categories listed above.